Always Day One: How the Tech Titans Plan to Stay on Top Forever By Alex Kantrowitz
Book Excerpt :
An acclaimed tech reporter reveals the inner workings of the most powerful companies in the world, taking you behind the scenes with Amazon's Jeff Bezos, Facebook's Mark Zuckerberg, Google's Sundar Pichai, and Microsoft's Satya Nadella.At Amazon, "Day One" is code for working inventively and urgently, as if it were the first day of your startup. Day Two is, in Bezos's own words, is "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death."Amazon and its fellow tech giants are under fire for their size and power, but there's more to their story than anti-competitive practices and tax avoidance. These companies have kept ahead of the competition by embracing a new leadership model, one built for an age where companies can spin up new products and services at record speed.On the inside, these tech giants operate nothing like the corporate giants of the past -- like Exxon and GM -- which built core advantages and did everything they could to defend
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